Sports and Economics Outline:

 Goals of U of L’s Athletic Association:
1. To strive to maintain the highest level of ethics in the University’s athletic program to ensure the integrity of the program is not compromised.
2. To continue to support our Compliance Office and maintain our exemplary record in this area.
3. To continue to support our Academic Counseling office as we work toward constant improvement, excellence in the classroom.
4. To provide quality intercollegiate athletic programs for student-athletes, students, alumni, faculty-staff and the public.
5. To continue to support a comprehensive gender equity plan to assure the University’s ongoing compliance with Title IX. to meet annually with our Title IX consultant to assure compliance.
6. To continue marketing the Hickman Camp Fund as the Athletic Association’s source of endowment for funding future athletic scholarships.
7. To continue a funding model that allows all programs the opportunity to be successful in the Big East and NCAA.
8. To implement/monitor the agreement with the Louisville Arena Authority that allows University of Louisville to provide a new facility for its Men’s and Women’s basketball programs with priority dates and new revenue opportunities.
9. To finalize the marketing of the Arena and Stadium Expansion in preparing for openings in 2010.
10. To continue fundraising efforts for construction on: (a) the expansion of Papa Johns Cardinal Stadium and (b) a boathouse for the Rowing team on the riverfront.
11. To maintain a financial plan with balanced annual budgets, expenditures sufficient to support athletic programs at the national level, and to continue to pursue new sources of revenue.
12. To continue to grow the Merchandising and Licensing Program to become much more visible, both nationally and internationally.
13. To continue to work with the University’s Administration to assure the Athletic Department is an integral and vital part of the University. Staff will continue to participate on University-wide committees and participate in joint efforts when requested.

Internal Budgets

 
(See slide)

Top 20 Most Profitable Programs in NCAA:

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NCAA
 Published Contracts -
  10.8 Billion for March Madness (CBS)
  500 Million yearly for Bowl Championship Series (Football, ESPN)

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Expenditures:

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NCAA Team Ranking in Value:
Notre Dame - $97 Million (independent of NCAA Conference)
University of Texas - $88 Million
University of Georgia - $84 Million
University of Michigan - $81 Million
University of Florida - $76 Million
NFL - Stats:
• Average NFL player salary: $1.9 million
• Median NFL player salary: $770,000
• Average NFL career length: 3.5 years
• Number of players on injured reserve in 2010: 352
• Average NFL player age: 27
Average Team Value - $898 million
Tom Brady - $18 Million

NBA - Stats
Average Player Salary - $5.854 Million
Average Head Coach Salary - $3.4 Million
Kobe Bryant - $25 Million
Average Career Length - 3.7 Years
Average Player Age - 24



Bibliography:
 http://video.pbs.org/video/1862042772

Dosh, Kristi. “Miss SportsBiz on Univ. of Louisville.” Feb 10, 2011 from http://businessofcollegesports.com/

http://www.aea.org/

http://www.sag.org/

Uncredited, “The Average NFL Player.” Retrieved Oct 4, 2011 from http://www.businessweek.com/magazine/content/11_06/b4214058615722.htm

http://nbasalaries.org/

http://louisville.edu/finance/budget/opbuds/1011/1011opbud.pdf

http://louisville.edu/president/boards/athleticassocation/minutes/FBJun02.html

Crawford, Eric. “Report: U of L nation’s fastest growing athletic budget.” Aug 30, 2011 from http://blogs.courier-journal.com/ericcrawford/2011/08/30/report-u-of-l-nations-fastest-growing-athletic-budget/